
Ongoing
GRAFMA
Operates in the Baixo Sul region of Bahia, benefiting family farmers and promoting sustainable cupuaçu cultivation.
Location
Location
Community
Sixty family farmers living in the APA do Pratigi region will be directly benefited. These are families with small rural properties, most of whom work within the family farming system in municipalities with low Human Development Index (HDI).
The main crops cultivated are cocoa, rubber, banana, piaçava, and cassava. However, these activities—especially those related to temporary crops—are often associated with inadequate planting techniques, such as slash-and-burn and suppression of native vegetation, which accelerate soil degradation, lead to biodiversity loss, and contribute to the siltation of large parts of the region’s riverbeds.
Since 2011, OCT has been encouraging these rural producers to implement biodiverse Agroforestry Systems (AFSs) in altered or degraded areas, using native forest species and regionally suitable agricultural crops, including cupuaçu trees. However, the lack of proper infrastructure for fruit processing prevents many producers from adding the income generated by commercializing this important resource to their family revenue.
To change this scenario, the project aims to provide technical support and training to producers for the sustainable management, processing, and handling of cupuaçu (seeds and pulp); and to establish a production processing and storage unit in partnership with a local producers’ cooperative. By enabling increased income generation through the commercialization of one of the crops present in the region’s AFSs, the implementation of this project will also contribute to adding value to the forest while supporting livelihoods and serving as a store of value in contexts of poverty.

Species
Cupuaçu is a native species of the Amazon, whose cultivation has been expanded to Bahia to diversify local production as a way to overcome the cocoa crisis caused by the spread of witches’ broom disease. There, it found favorable soil and climate conditions, and today the state is one of the main producers of the fruit.
The cupuaçu tree is traditionally cultivated by family farmers in backyards and orchards, alongside other native species that provide diversity and food security for the families, as it requires shade to grow – and the agroforestry system (AFS) provides this.
The fruits are collected when they naturally fall to the ground, so it is important to carry out regular pruning of the tree to prevent it from becoming too tall. This is crucial to avoid the breaking of the fruits, which are large and heavy, as this would lead to their discard.

Activities
Structuring a processing unit
A processing and storage unit for fruit pulp will be structured, including a cold chamber to prevent losses due to inadequate storage. Additionally, four fermentation troughs and two solar dryers will be constructed for drying the seeds.
Impact
1
diagnostic panel on regional productive potential.
300
tons of cupuaçu pulp produced.
6
tons of cupuaçu seeds (almonds).
60
producers assisted in sustainable management.
1
processing unit structured.
5
training courses for processing and product development.


Grupo Boticário
One of the world’s largest beauty groups, Grupo Boticário is a Brazilian company present in 50 countries. It owns the brands O Boticário, Eudora, Quem Disse, Berenice?; BeautyBox, Vult, O.u.i, Dr. JONES, Truss and the marketplace Beleza na Web, and also operates with licensed products such as Australian Gold and its B2B division. This interaction between different brands, active ingredients, platforms, a network of franchisees, representatives, distributors, retailers, sellers and suppliers forms Grupo Boticário’s beauty ecosystem, which also offers digital business management solutions for Brazilian retail through its brands Mooz, Casa Magalhães and GAVB. It has more than 15,000 direct employees and over 4,000 points of sale in 1,780 Brazilian cities.

OCT
An organization founded in 2001 that operates in the Pratigi Environmental Protection Area (APA), Baixo Sul da Bahia, across 171,000 hectares. Its work follows two axes: environmental conservation, executing environmental services and strengthening natural resources; and productive conservation, which encourages low-impact agricultural practices, promotes reforestation and the occupation of properties with crops that help maintain ecosystem balance.

VBIO.eco
A bioeconomy platform that enables projects to add value to Brazilian biodiversity. It has a multidisciplinary team with more than 12 years of experience in project management and corporate communication. Its work has enabled the implementation of 23 biodiversity valorization projects and created a network of over 500 organizations and companies active in socio-environmental causes.




















